The "360° Smart Shooting Gimbal" you are describing is a device that functions as a personal, automatic cameraman for smartphone users, commonly used for vlogging, live streaming, video calls, and solo content creation.1 The White & Black color scheme is a common offering for these gadgets.2

There are generally two main types based on the "Intelligent" tracking method:

1. Simple AI Tracking (No App/Bluetooth Required)

This type uses a built-in camera and AI chip to recognize the subject (face or body) directly.3

FeatureDescriptionTracking MethodBuilt-in AI Camera. It visually detects and locks onto the subject without needing an app or Bluetooth connection.Rotation360° Horizontal Rotation. The phone mount spins freely to follow the subject across a wide area.MovementAutomatically follows your face and body movement to keep you centered in the frame.Gesture ControlOften includes simple hand gestures (e.g., 'OK' to start, 'Palm' to pause) to control shooting.DesignTypically includes a standard $1/4"$ screw thread at the bottom for mounting on a tripod.CompatibilityWorks with virtually all smartphones (and sometimes tablets) regardless of operating system, as it operates independently of the phone's software.2. Advanced Gimbal Stabilizer (App/Bluetooth Required)

These are high-end gimbals from brands like DJI or Insta360 that add mechanical stabilization and deeper app control.

FeatureDescriptionTracking MethodAI-Powered Deep Track via a companion app (requires Bluetooth). This offers more precise and intelligent tracking, like subject re-identification.Stabilization3-Axis Mechanical Stabilization (Pan, Tilt, Roll). This is the key difference, as it actively cancels out shakes and jitters, resulting in buttery-smooth, cinematic footage.Integrated DesignOften features a built-in Selfie Stick (extension rod) and a foldable Tripod for all-in-one use.Smart ModesIncludes advanced shooting modes like Time-Lapse, Motion-Lapse, Dolly Zoom, and Panorama, all controlled via the app.PowerHigh-capacity battery that sometimes doubles as a Power Bank to charge your phone while shooting.Quick LaunchAdvanced models can power on and connect to the app almost instantly upon unfolding.

In summary, a basic "360° Smart Shooting Gimbal" provides simple, hands-free tracking for static shots like video calls or vlogging from a desk, while a higher-end "360° Smart Shooting Gimbal Stabilizer" provides professional-grade, smooth footage for moving and dynamic video creation.